MediaVision
What is MediaVision
MediaVision is a digital video production group that services staff, faculty and students at Case Western Reserve University located in Cleveland, Ohio.
The Project
Upon moving from their suite in the Biomedical Research building to a warehouse on Cedar Avenue, directors and staff that were part of MediaVision at Case Western Reserve University (CWRU) decided to seize the opportunity to reinvent their work-space.
The Problem
For directors and staff, moving off campus into a cavernous warehouse space initially seemed impossible. The space was dark and there was no exterior view. Our main goal was to renovate the interior and create an open, multi-purpose space, with exposed utilities and a cable tray.
The design criteria involved building a facility that met the daily demands of live studio production and post production by utilizing the latest technology that can support a 24-hour operation with little maintenance. The new studio was to be highly automated to utilize manpower efficiently, have high ceilings for studios, utilize the latest in digital technology (yet still support legacy formats), have an infrastructure to support satellite and microwave transmit and receive capability on site, and easily integrate with the university’s network infrastructure with fiber-optic connectivity. The space also needed to be accessible for equipment loading and unloading with accommodations for satellite truck parking.
Our Solution
To combat the lack of external view and the darkness of the space, we used a bright color palette based on the colors found in their video test screens. We collaborated with the directors and staff to design them an effective space where they can utilize their equipment, be creative, and most importantly, carry out daily tasks.
